What tools are available to check for new backlinks?

SEO has changed in the last couple of years, but the one thing that remains the same is the backlink. Before the changes, your site would rank higher based on the number of backlinks you have, but now it is all about how many quality links you have.

There is a wide range of helpful tools available to aid the tracking of coverage and links. Below are a few of the tools to check for new links. Simply select any one of these tools based on your requirements. A few of them offer a detailed report while some of the others offer only the number of backlinks.

SEMrush

This is a tool that is popular and with the new features they are adding, it is becoming a highly strong SEO tool that can identify potential quick wins. As SEMrush is popular, they have an extensive database that is updated regularly, thus allowing you to check accurately your website’s backlink status.

One of the few tools within SEMrush’s toolset includes a Competitor feature. This identifies your competitors and how they compare to you or your client. They also have a comparison analysis feature that analyses the link performance of your website or your client and competitors to draw up a graph, which can be used to visibly compare your or your client’s performance over the previous months or years.

Majestic

Majestic SEO tool is very useful when you’re conducting link audits and identifying desirable publications for you or your clients to be covered on. This tool decides a site’s trust flow score that is based on traffic which flows through a link, the relevance of the site that the link is featured on and the links that follow back to original site.

Throughout the link audit, Majestic SEO can be used to identify any irrelevant and low back links to be removed or rejected. So when it comes to potential publication opportunities, you can decide whether a site is worth targeting or not. When submitting your potential target publication’s URL into the majestic tool, it will bring up the site’s up-to-date back links.

Open Site Explorer

Open Site Explorer is an old tool but also quite popular. The tool provides you with different options while checking backlinks for you or your client. So if you want to compare backlinks between two or more domains, then this tool is worth trying. Open Site Explorer works best when you have a paid account of MOZPro. There is also the free version of this tool that is still good enough for you to get started and check the backlinks of your site or your clients as well as the sites of your competitors.

AHrefs

AHrefs is a tool that offers a great detailed report, which is related to all of the backlinks to your or your client’s site. In time you will see the performance of you or your client’s site links, whether they are increasing or decreasing. AHrefs is a paid backlink checker tool, but if you sign up for a free account with them, you can get a complete backlink analysis along with an anchor text analysis for you or your client’s site.

Do you need help with SEO backlinks? Contact us for more information on backlinks.