Search engine optimisation (SEO) and pay per click (PPC) are the staples of most brands’ digital marketing efforts. It’s long been acknowledged that they complement each other; while SEO...
Google Updates Google tests like and dislike buttons on hotel search result photos – The search giants have been testing like and dislike buttons in their hotel search results, specifically...
According to recent research, 93% of internet users have at least one social media account. That means there’s huge opportunity in social media marketing. And with audience targeting improving all...
