Author page: Afjal Ahmed

Social Media is a very important tool used in this day and age. Roughly 1.73 billion people use social media on a daily basis. Social media can be used to increase awareness of your business which is very beneficial since it creates opportunities for potential customers to get into contact with you. Social media can be…

The term ‘conversion’ is when a customer or a visitor, visits your website and takes an action that you want them to. There are many things that you can offer your customer or visitor that can make a conversion such as: Signing up for an email newsletter Creating an account Making a purchase…

With the great use of search engines, online marketing is grabbing many organizations’ attention. This is due to the fact that people use search engines to find websites and people are coming to websites via a search engine instead of them going directly. Businesses small and large want better visibility online, this is why it is…

Search engine optimisation (SEO) is a process of where you ensure that your website is visible on search engines when you search for words or phrases which are linked to the topic of the site. SEO listings on search engine results pages are often referred to as ‘organic’ results. It is making sure that your website is more click friendly. The term Search engine optimisation came into use during 1997 We often get asked by clients what we mean by "SEO Content" There are many types of SEO content, here are some examples: Blog Posts Blog posts are one of the simplest ways to create a consistent stream of SEO content. Using blog posts usually are really engaging and it makes it more likely to attract links. Which makes it a really good way to build authority for your site. Articles The type of content usually news articles, feature pieces and interview. This is the typical type of content you would find on most magazine and newsletter style websites. Lists