Content SEO

SEO is a constantly changing beast. With new updates occurring on a regular basis and the weight of factors affecting page rank shifting, it can be difficult to stay on top of the best techniques and tricks. One thing, however, has remained constant: the significance of backlinks. Back in the day, obtaining backlinks was all about…

YouTube is a social media channel that often gets overlooked by marketers, but with its huge following it offers some excellent opportunities to get your message out there. If you haven’t got a channel, or you simply never use the one you own, now’s the time to start. Here are some top tips to get…

When it comes to writing your content, there are many ways to make it easier to read on the web with lots of paragraph breaks, snappy sentences, headings and sub-headings but one of the key ways to make your article stand out more is by using lots of relevant images. When it comes to adding images…

Are you getting less leads than you used to? calls, emails, sales and conversions down? Are you logging in to Google Analytics and seeing that you have a drop in your SEO traffic and rankings, but you’re not sure as to why or what to do about it even if you did know. Below we have…

Any marketing specialist knows that SEO optimisation is about much more than simply adding a few keywords into your website’s page content. Another factor that helps businesses rank in the search results is a relevant meta description. In previous times, meta data was just another place to add your keywords, signifying the subject of your…

Thanks to the growing use of mobile over the past couple of years, more and more searches require results in the area local to where the searcher is. This encompasses anything from ‘restaurants near me’ to ‘loft conversion services in Hampstead’ and so forth. As such, local SEO is an integral part of your business’…

Most small businesses just create a page on Facebook but don’t know enough about Facebook marketing and end up being frustrated by the lack of likes and shares. The three steps most smaller businesses follow are as follows; Set up a Facebook Page Invite friends and family to like the page Write some…

Website owners are increasingly adopting aggressive marketing tactics to a point where they are more likely harm their website visibility in search engines rather than help it. Whether it’s an honest SEO mistake or black-hat technique, you will still get penalised and no one likes being penalised. However, the worst and most painful penalties are the…

In this day and age Search Engine Optimization (SEO) is a vital part to your online marketing plans. For your website to rank better, off page and on page optimisation must comply with the latest search engine rules. Whether you are a small, medium or a large business owner, you will always benefit from SEO optimisation. Though…

Whether you have started your business this year, a while back or kick starting it in 2018. Going digital and starting a blog will be the ideal way to promote and get your business out there. Many businesses, once they have built a flashy new site, then struggle to drive visitors to their site. Below are…