SEO Wash-up Monday 6th July

SEO Wash-up Monday 6th July

Google Updates

Google search console has added guided recipes support & reports – The search giant has now added support for guided recipes. What this means is that the guided recipes has step by step instructions on how to complete a recipe in Google search and on Google assistant. Google has also added a new enhancement report for guided recipes in Google search console and the rich results test supports this format too.

The search console now lets users view a rich result status enhancement report with the errors, warnings, and fully valid pages found among your site’s recipes. Furthermore, it includes a check box to show trends on search impressions that can help to understand the impact of your rich results appearances. It also helps users find an issue as well as fix the issue. Then users can use the report to notify Google that the page has changed and should be re-crawled.

Google My Business reinstatement request has added file uploads for proof – Users have noticed that the Google My Business local business reinstatement request form has added a new field called ‘upload file’. This means that users can now upload a file showing proof that their business should be reinstated in Google My Business. The form added the ability to upload a file, like a PDF or screen shot, with such proof.

Bing

Bing webmaster tools adds more features to the new version – Back in February, there was an announcement made by Bing that there is a new version of Bing Webmaster Tools. And, at an event recently, a spokesman from Microsoft mentions there has been three new features that migrated over to the tool. The three features that were migrated from the old version and to the new version of Bing Webmaster Tools includes the following below;

  • URL submission – This tool is the most popular one in Bing Webmaster, the submit URL, which has now been updated. By using this tool, users can submit URLs to Bing for real time indexation.
  • Block URL – This tool can be used temporarily to prevent any URL from appearing in the search results. The feature can also be used to clear Bing’s cache for a URL in case you have updated the page.
  • Crawl control – This tool can be used to control the speed of crawling of your website by Bingbot. This lets users set the hourly crawl rate using a template or through a custom setup based on your site’s traffic pattern.

Furthermore, they have also announced that webmaster APIs can now also be accessed through OAuth2.0 to enable delegated access to registered site owner’s data. With the OAuth option is present in the new portal in the “API Access” section under Settings in the header bar. The existing users of Bing Webmaster APIs will not have to change anything as validation through API keys are also operational.

Bing now answers ‘Yes’ or ‘No’ Questions & Expands Intelligent Answers Globally – They have mentioned that it organised a large neural network models that allows it to answer any yes or no questions, expand its intelligent answers globally, better understand complex and ambiguous concepts. Although this new search feature is currently live in the United States but will be expanded to more markets soon.

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