6 ways to optimise your content

Having a good attention grabbing on-page content is extremely essential when aiming to attract more viewers on the page. Below are some useful boosting tips which would give you the basic ideas and facts to keeping the page interesting and presentable.

1 – Having a catchy but relatable headline is vital as that’s what will peak the readers interest and make them want to read. Use of other formatting such as sub-headlines and headings can amplify content as it helps search engines figure out the important keywords in your page.

There are two ways to make a headline. Create a headline which would be more eye catching in order to persuade more viewers to visit your page and secondly to include keywords and phrases you want to optimize the page for. This will allow search engines to rank your page as more relevant for curtains requirements.

2 – Having a URL that looks long with a high amount of numbers, letters and symbols can make it look unattractive. As long as you have the option, it is best to avoid doing that at all times. Search engines identify your website’s URL as part of their understanding of your content and index on your page. It would be best to choose a simple, organized URL that makes use of keywords to show the topic of your page and to help it gain a higher ranking.

3 – Using images on your website would highly support the number of visitors that would be gained and make the website look more appealing if you use them correctly. There are two things you could do to provide useful information about images and photographs to search engines. One is giving the image a relevant file name, secondly is using alt tags, which are known as snippets, which allow you to tag each image with a short piece of text which you can provide.

Search engine bots can pick up on this as the information for an image is stores in the HTML of the web page.

4 – A title tag is what shows up on the tab of the browser when you have the page left open and its also what is displayed as the headline (or blue link) when your page is listed in the search results page. However it is only 75 characters so best to choose wisely. You also have a limited amount of characters when writing a meta description for your desired page, which shows up beneath the title tag and the URL in your listings on the search results pages. Make sure you add the main bits to what you wants to say and keep it brief and to include keywords.

5 – Header tags are also a great tool to help spot which keywords and phrases are most important for search engines when allowing you to create your own headlines of different sizes. So be sure to make use of these.

6 – When creating the SEO content for your page or website it is advisable to link to your other pages as well.  You can use the anchor text to provide search engines with clues about the keywords. This would support and guide many visitors to find your content.

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