A guide to Google E-A-T and YMYL in SEO
Google has referenced both E-A-T and YMYL concepts heavily in their Search Quality Rater Guidelines. Which is a document that users in the SEO world use to evaluate the effectiveness of search...
SEO Wash-up Monday 19th December 2022
Google Updates Google showing ‘on time delivery & order accuracy’ estimates in search ads – Google now shows the on-time delivery percentages and order accuracy percentages in some of...
SEO Wash-up Monday 12th December 2022
Google Updates Google Ads rolls out “sponsored” label – For a long while Google has been testing a new ads label in search called “sponsored” in bold black text. Now, Google has...
SEO Wash-up Monday 28th November 2022
Google Updates Google business profile’s “edit ticket prices” feature added – Google has added new features for attraction and tour operators. This includes the ability to edit ticket prices...
Risks of using “cheap” SEO techniques
When it comes to Search engine optimisation (SEO), it requires patience and investment. This is because SEO is a long-term process, it demands a good planning and implementation in the technical...
SEO Wash-up Monday 21st November 2022
Google Updates Google is testing “previously visited” sitelinks icons – Google has been testing a clock/timer type of icon on the sitelinks within Google SERPs. That icon is designed to...
SEO Wash-up Monday 7th November 2022
Google Update Google shopping chat feature on product results – On Google shopping they are either testing or possibly have launched a new chat feature in the product search results. There...
SEO Wash-up Monday 17th October 2022
Google Update Google tests featured snippet yellow & blue highlights – Google has been testing highlighted portions of the featured snippets in the search results pages. Users have been...
SEO Wash-up Monday 10th October 2022
Google Update Google tests new local service ads UX – Google has been testing a new layout and user experience for the Local Service Ads. The interface has the local service ads on the left...
SEO Wash-up Monday 3rd October 2022
Google Update Google guaranteed local ads adds reviews not guaranteed disclaimer – Google now has added a label on the Google Guaranteed Local Service Ads reviews to say the reviews are not...
SEO Wash-up Monday 26th September 2022
Google Update Google search view in 3D for some Wayfair listings – Back in 2019 Google demonstrated “view in 3D” augmented reality images in the Google SERPs and since then users have...
SEO Wash-up Monday 12th September 2022
Google Update Google business profile tests expandable menu in SERPs – Google has been testing a new expanded menu for the Google Business Profile tool in the Google SERP. This allows you to...